Peters’ Fashion Distributors became the exclusive importer and distribution agent for the Vivid fashion label in 2011. Based in Perth, Western Australia, Vivid International Pty Ltd has entrusted Peters’ Fashion Distributors to actively promote, sell and distribute Vivid’s “Fashion for the Real Woman” label within New Zealand. Both parties can proudly celebrate a success story with fantastic ranges that allow the Vivid labels to enjoy the support of a loyal fashion-conscious client base.

In discussing the merits of successful business relationships, Managing Director Malcolm Peters said it is the shared business values that brought both parties together. “Vivid share our passion, enthusiasm and integrity in an industry that can prove challenging at times.”

Vivid International’s National Sales & Finance Manager, Cameron Sheridan said:  “Peters’ Fashion Distributors” represents the perfect symbiotic relationship, with a reputation of excellent, friendly and professional customer service, coupled with years of fashion experience. Their fantastic customer rapport means we know our product is being seen by the largest number of customers possible with the best chance of success. Their input to our design and merchandising facets has been invaluable in ensuring we both produce the best quality product for the market we can, as well as the confidence in knowing we will have long term business in New Zealand.”

In sharing these sentiments, Malcolm reinforces how the success of a fashion label is as much about the product as it is the promotion. “Vivid make our job easier by providing an excellent range at competitive prices – all with a smile, this inspires us to work even harder at promoting the Vivid label in the market place.”